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DETROIT ROCK CITY

OCTOBER 1

Nikki Van Frank shared some exciting news out of Michigan! They’ve already pre-sold their initial allocation of 180 cases without even hitting all 20 target accounts that had been chosen. Product will start rolling out this week!

After one store committed to ten cases, the rep left the remainder of his sample bottle behind. Later the same account called him back to report that they had used the bottle to give samples to customers and that they had pre-sold 42 bottles and wanted to up their commitment to 25 cases! Rock on, Nikki.